Live Stats - Who's Online

We have 65 guests and no members online

If you have listed Books for Sale - Please log back in regularly to see if other members have posted comments /questions on your book listings. Please mark your books as 'Sold' when they become sold. Thank you!

Print - Found on UniBooks.nz - Buy, Sell, Exchange Text Books Online!

  • marketing_comms

Item Status: FOR SALE

Price:

$20

Located in:

Auckland

Subject / Topic:

Business Management

Condition:

Used

Cover:

Softcover

Publisher:

Prentice Hall

1999

Delivery Options:

Pick-up only

Postage costs additional

Description:

There are numerous practitioner-based books that tell readers how to do marketing communications. This book seeks to provide an alternative, perhaps more challenging perspective to the subject, being written from an academic perspective. It seeks to bring together aspects of both marketing and corporate communications on the basis that relationship marketing principles will continue to be the dominant paradigm.

Country of Publication:

United Kingdom

Hits

90

This is a Private Listing

About Us

UniBooks.nz™ has been built locally in New Zealand to provide the community with an easy way to Buy and Sell New and Secondhand Textbooks / Educational Books online.
Find out more >>

Contact Us

UniBooks.nz
PO Box 447
Blenheim
Marlborough 7240
Mobile 021 262 5145
Email: Click here >>